- THE MESSAGE

The message is simple – open space is vital. And Summit County is a wonderful representation of how 3 disparate land management entities can work together to create something truly amazing. Preservation, conservation, responsible use…whichever way you’d choose to describe it. There’s a great story to tell here in Breckenridge, one that’s been years in the making. Town leadership decided early on that ‘quality of life’, as a concept and in practice, needed to be elevated and reprioritized in order to achieve more harmonious balance with the commercial pressures unique to resort communities. In looking around at some of our counterparts across the state it’s obvious that we’re head and shoulders above most of our them in both principle and practice.

We also want to underscore the fact that Breckenridge is an amazing place to visit and live. There are many old Victorian mining towns in Colorado, but few with a world-class resort and none (other than us) with almost unlimited backcountry access. Most of the town’s marketing efforts focus on the first two elements. Athletic events, especially ones grand in scope and detailed in execution do a great job of highlighting the third.